
What if everything you've been
taught about success is backwards?
Most people chase results. They hustle harder, work longer, and push through obstacles with brute force. But there's a small group of individuals who seem to attract success effortlessly. They appear calm, centered, and somehow... different.
They've discovered what James Allen called "The Master Key."
Over a century ago, James Allen revealed the most profound secret of human achievement: Your thoughts are not just random mental chatter—they are the creative force that shapes your entire reality.
While the world was focused on external strategies and tactics, Allen was mapping the invisible laws that govern all success, all achievement, and all fulfillment.
Now, his deepest insights have been carefully assembled into a practical, systematic masterclass.
REGISTER NOWWhy You're Stuck (And It's Not Your Fault)
You've tried everything:
- Read all the success books
- Attended the motivational seminars
- Downloaded the productivity apps
- Followed the morning routines
Yet something's still missing. You work hard, but feel like you're building on quicksand. Every win feels temporary. Every setback feels devastating.
Here's the truth nobody's telling you: You're focusing on the wrong things. While you're chasing tactics, top performers are building foundations. While you're learning scripts, they're mastering principles. While you're working IN their success, they're working ON their character.
You're About to Discover the Universal Laws That Make Everything Else Work
If you've ever wondered why some people seem to have a "magic touch" while others struggle despite their best efforts, you're about to understand the hidden mechanics of creation itself.
This isn't about positive thinking or wishful dreaming. This is about understanding the precise mental laws that govern how thoughts become things—and how to use them deliberately.
In just 5 transformative lessons, you'll master:

5 Weeks.
5 Lessons.
A Lifetime of Results.
Lesson 1:
The Creative Power of Thought
Understanding thought as the fundamental creative force that shapes all circumstances
Discover why your thoughts aren't just mental activity—they're the actual building blocks of your reality. Learn the "garden of the mind" principle that explains how every circumstance in your life was first created in your thoughts.
Lesson 2:
The Architecture of Circumstance
How outer conditions are built from inner mental states through systematic law
Uncover the invisible thread that connects your inner world to your outer world. Master the "correspondence principle" that shows you exactly how to change your circumstances by changing your mental patterns.
Lesson 3:
The Discipline of Desire
Transforming scattered wanting into focused creative intention
Learn why most people's desires cancel each other out—and how to focus your mental energy like a laser beam. Master the art of "desire purification" that turns longing into manifestation.
Lesson 4:
The Silence of Strength
Developing the inner stillness where true power and wisdom emerge
Discover why the most powerful people are often the quietest. Learn the "daily silence practice" that clears mental noise and connects you to unlimited creative power.
Lesson 5:
The Mastery of Fate
Taking complete responsibility for your life through conscious mental direction
Move from victim to creator consciousness. Master the "Life Design Matrix" that puts you in complete control of your destiny through deliberate thought cultivation.
This Goes Far Beyond "Positive Thinking"
James Allen wasn't teaching feel-good philosophy—he was revealing scientific laws.
Think of it this way: You wouldn't try to build a house without understanding the laws of physics. Yet most people try to build their lives without understanding the laws of mental creation.
Allen spent his life studying these laws and discovered something remarkable:
Every successful person, whether they know it or not, is working in harmony with these principles. Every frustrated person is working against them.
The difference isn't talent, luck, or circumstances—it's knowledge.
Who Was James Allen?
James Allen (1864-1912) was a British philosophical writer whose small book "As a Man Thinketh" became one of the most influential success books ever written. But that was just the beginning.
In his complete works, Allen laid out a comprehensive system for understanding the creative power of the mind. He showed how thoughts become circumstances, how character creates conditions, and how anyone can master their mental faculties to create their ideal life.
His insights were so profound that they influenced:
- Napoleon Hill (Think and Grow Rich)
- Earl Nightingale (The Strangest Secret)
- Rhonda Byrne (The Secret)
- Every major success teacher of the past century
But here's what many people don't realize: Allen's complete system goes far beyond what's commonly taught. His deepest insights have been scattered across multiple books and essays, rarely assembled into a practical, step-by-step program.
Until now.

What Makes This Program Different?
1. Complete System Integration
We've taken Allen's scattered insights and organized them into a logical, progressive system. Each lesson builds on the previous one, creating a comprehensive mastery program.
2. Practical Application
Every lesson includes specific exercises and tools you can use immediately. This isn't just theory—it's a hands-on transformation system.
3. Modern Relevance
Allen's principles are presented in the context of today's challenges. Whether you're an entrepreneur, sales professional, or anyone seeking personal growth, these lessons apply directly to your situation.
4. Systematic Daily Practice
Each lesson includes daily exercises that embed these principles into your automatic thinking patterns. You won't just learn these concepts—you'll live them.
Here's What You'll
Walk Away With
✓ Complete Understanding of the mental laws that govern all success and achievement
✓ Practical Daily Tools for directing your thoughts and creating your desired outcomes
✓ Mental Clarity that cuts through confusion and reveals your true path forward
✓ Unshakeable Confidence that comes from understanding universal principles
✓ Creative Power to design and manifest your ideal life circumstances
✓ Inner Peace that comes from knowing you're working with natural laws, not against them
✓ Systematic Approach to transforming any area of your life through mental discipline
REGISTER NOW
Path 1: Continue as you are. Keep working hard, pushing through obstacles, and hoping things will change. Some people do eventually succeed this way—but it takes much longer and requires much more effort.
Path 2: Learn the universal laws that govern all success. Understand how thoughts become things. Master the mental discipline that makes achievement inevitable rather than accidental.
The choice is yours.
But remember: These aren't just theories or concepts. These are the actual laws that govern how reality works. You're already using them—either consciously or unconsciously.
The only question is: Will you use them deliberately, or will you remain at their mercy?
Your Guide
Al Ruttan is a certified Maxwell Leadership Executive Program Leader with 30+ years of Big Box Retail experience, leading large teams and overseeing $27M+ in annual sales.
He now helps organizations grow stronger teams, increase productivity, and improve profits.
His guiding principle is "to unselfishly seek the best or higher good for others".Â

Register Now
Ready to Unlock Your Mind's Creative Power?
Remember: Success isn't about working harder—it's about working with the universal laws that make success inevitable.
James Allen discovered these laws over a century ago. Now you can master them in just 5 transformative lessons.
Class starts August 4th. (if you register after August 5th, you will get immediate access to the previous lessons so you can catch up before our next live session)
Class Dates:
August 5th
August 12th
August 19th
August 26th
September 2nd
All sessions are at 7 PM Eastern (6 PM Central) on Zoom Video Conference
Is this really free?
What if I miss a session?
What time commitment is required?
How is this different from other success programs?
I've read "As a Man Thinketh." Will this be repetitive?
Is this just positive thinking?
What if I'm skeptical about "mind power" concepts?
This program is based on the timeless wisdom of James Allen, adapted for modern application. Individual results may vary based on commitment to the principles and consistent practice.